We are a talent retention consultancy for creative agencies. We work with you to understand where your parenthood experience is failing your people, what it's costing you and how to fix it - with a framework built specifically around the creative industry.
Better retention during parenthood.
The Untethering
There are seven moments in the parenthood journey where people start to untether from their employer.
Most agencies notice too late.
85% of women leave full time work within three years of having children. In a creative agency losing six senior women a year, that's up to £300,000 in replacement costs alone, before you count the lost client relationships, institutional knowledge and team disruption.
The good news: every one of these moments is addressable. If you know they're coming.
Find out where your agency sits on the untethering timeline. Book a free 30-minute consultation.
How we can work together
We assess your current parenthood experience against the nextphase framework - interviewing HR, reviewing your policies and running focus groups with parents across every stage of the journey. The output is a clear picture of where your parent talent is untethering, what it's costing you and what needs to change.
We design your agency's end-to-end parenthood experience - stage by stage, from consideration through to three years post-return. For each stage we define what your parents need, what your leaders should be doing and what your managers should be saying. Delivered as the nextphase Parenthood Playbook - a practical guide your people can actually use.
Prescribed from your Parenthood Playbook, our interventions bring the experience to life. Manager capability workshops and toolkits. KIT day programmes for returning mums. Group and 1:1 parent coaching. Communications playbook modules for every stage of the journey. Each intervention is designed to close a specific gap identified in your agency.
